Sunday, April 11, 2010

Facebook as an adveritsement tool

Facebook has been around a while now and has over 100 million visitors. This social networking site can become a powerful tool to advertise. Big companies to self proclaimed entrepreneurs are taking advantage of the benefits a facebook profile can do for your product or service. First, it can help you look for a target audience since a lot of people list their interest and other personal information which can be used to help you collect potential customers. AD PRICE can be used to track and record how many people click on your ad and what happens after they do. Facebook has something similar but it does not track what actions are taken after they have clicked on your ad. The ads that you create for your product or service must be carefully crafted in order for them to pop out to your audience. Being different is key when advertising. Some companies have several ads run back to back or next to each other. This can guarantee to grab different types of people not just a certain group. All these techniques can be applied to Crua Stone and the marketing that Mike is doing for his product. Especially being for the demographic that his product is primarily for.

No comments:

Post a Comment